What are you doing to stay ahead of the game? Knowing what your customers want means also knowing what other (similar) brands they compare you to when shopping.
Here are a few questions to help you advance in your market:
- Who is the top (richest) brand in your niche? (Take notes from them.)
- What does your local competitor do to promote? (Are they collaborating around town?)
- Do you want to stay a small business or do you wish to become a household name? (Either answer is fine!)
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